Case Study: Pulse Nite Club

Posted by courtnie on May 9, 2011 in Social Media for Bars | 2 comments

It’s easy to get caught up in the social media hype and feel as though your bar or restaurant is getting left behind. That being said, many bars and restaurants seem to be using social media just to say that they are online, and they aren’t really getting anything out of it.

Social media does take some time and effort, but with that should come positive results and increased business.

Read more..

How Middle West Spirits Engages Fans on Facebook

Posted by courtnie on May 6, 2011 in Social Media for Bars | 0 comments

What Facebook Deals Means for Your Bar or Restaurant

Posted by courtnie on May 3, 2011 in Bar Marketing, Social Media for Bars | 0 comments

5 Ways to Spot a Social Media Fraudster Pitching Their Services

Posted by barblog on Apr 11, 2011 in Social Media for Bars | 1 comment

Let’s me begin this article by holding my hands up and saying that many might consider an article like this a self-serving conflict of interest, considering I provide social media management services to clients. However, having listened to amazing stories of pitches and promises made to restaurant and bar owners, I thought the least I could do was show you how to evaluate ANY proposal you get related to Facebook, Twitter, Social Networking or Campaign Management. That way, I stay somewhat impartial here!

Most bar and restaurant owners have come to the realization that they need to take advantage of social media, but they don’t know where to begin. Of course, there is no substitute for a well qualified person within your business to manage your social media accounts. That being said, it is not always feasible for yourself or one of your employees to put in the required time and effort needed to get results.

Although it would be best if we could fix our own taps, sometimes we need to call a plumber. This is the case for many bars and restaurants with social media. The problem is, it seems as though everyone is calling themselves a “social media expert” lately. How do you ensure that you are hiring a qualified and trustworthy individual to manage your online presence? Well you can start by looking out for the red flags below. Read more..

Free Webinar: How to create a social media strategy for your bar/restaurant

Posted by barblog on Apr 8, 2011 in Bar Marketing, Social Media for Bars | 2 comments

Date & Time: Wednesday April 13th @ 3 PM EST

Bar & Restaurant owners no longer have a choice as to whether to use social media tools or not. The question now is how well do you do it. Your customers use social networking sites like Facebook, Twitter, Foursquare & Yelp more than they pick up a magazine, newspaper or listen to the radio. This brings huge opportunities to a business owner but also it’s own set of challenges.

With this in mind, we have developed a free webinar to steer you through the online world and address the following topics in detail for you, giving you an actionable plan to take away and implement. This will be presented by Barry Chandler and is based on successful strategies used with his clients over the past number of months. Read more..

5 Ways Social Media Can Improve Customer Service

Posted by barblog on Mar 30, 2011 in Social Media for Bars | 0 comments

As Facebook and Twitter begin to play a bigger part in the customer experience, it’s important to understand how these mediums can affect your business. Gone are the days when customer comments or complaints were limited to product or service reviews on their website. With social media’s reach extending even further into the customer experience, companies and brands need to ensure that their service and support are up to par.
With that being said, it’s never been as important as it is now to understand the ways in which your brand can effectively use social media to improve customer service. Read more..