Comments on: How to remove the fear your customers have http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/ Helping You To Manage Your Bar One Blog Post At A Time Tue, 31 Jan 2012 21:17:56 +0000 hourly 1 http://wordpress.org/?v=3.0.3 By: barblog http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/comment-page-1/#comment-324 barblog Tue, 17 Nov 2009 23:54:39 +0000 http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/#comment-324 Hi Lizzie, Having identified some of the objections potential customers have to a B&B, these are the first things to address in your blog, website, or indeed any of your marketing efforts. Many hotels have become cheap enough to compete with B&Bs so B&Bs need to up their marketing game to keep up. Namely, in showing high quality images of the accommodation, home, etc. People buy with their eyes and a simple, clean B&B website that is crystal clear in terms of it's offerings will help greatly. Of course, you have to get them to the website in the first place! Barry Hi Lizzie,

Having identified some of the objections potential customers have to a B&B, these are the first things to address in your blog, website, or indeed any of your marketing efforts.

Many hotels have become cheap enough to compete with B&Bs so B&Bs need to up their marketing game to keep up. Namely, in showing high quality images of the accommodation, home, etc.

People buy with their eyes and a simple, clean B&B website that is crystal clear in terms of it’s offerings will help greatly.

Of course, you have to get them to the website in the first place!

Barry

]]> By: Lizzie Sanders http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/comment-page-1/#comment-298 Lizzie Sanders Tue, 17 Nov 2009 01:19:07 +0000 http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/#comment-298 Not a bar, but a bed and breakfast. We frequently hear people we meet say, 'Oh, a B&B. I've never tried one.' When asked why not, it's usually along the lines of, 'Well, I don't know what I'm going to get do I?' The fears seem to run along the lines of: No privacy; Eating breakfast with strangers; Having to share the space with the innkeepers; Having a curfew; Just not knowing what might be in store. I welcome some helpful comments I might use on my website or in a blog about 'how to choose a B&B' or even 'why to choose a B&B.' Ta. Not a bar, but a bed and breakfast. We frequently hear people we meet say, ‘Oh, a B&B. I’ve never tried one.’ When asked why not, it’s usually along the lines of, ‘Well, I don’t know what I’m going to get do I?’

The fears seem to run along the lines of:
No privacy;
Eating breakfast with strangers;
Having to share the space with the innkeepers;
Having a curfew;
Just not knowing what might be in store.

I welcome some helpful comments I might use on my website or in a blog about ‘how to choose a B&B’ or even ‘why to choose a B&B.’

Ta.

]]> By: Stephen Minall http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/comment-page-1/#comment-164 Stephen Minall Sun, 01 Nov 2009 10:57:44 +0000 http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/#comment-164 I support this idea, be very careful on what you say and how it is said or positioned but get it said, local comment and the way to harvest support for your brand is the key ,thought for this day is " to not worry about rules but just get started and learn as you go" ..www.theblogpaper.co.uk, (Local Marketing Made Simple) talks about this technique as "noise", just start making noise and your brand or blog or business will slowly get noticed...even searching locally can harvest some real gems to gain local customers..the point is for £100 or $100 you can get a student to do some 20 hours of viral chat/marketing/harvest databases and e-mail addresses...then just experiment on what is best for you. Clearly finding influencers to talk you up can help...it's not all about discounting, which seems to be the trend during recession, but if you need a low entry and low cost marketing campaign then creating "noise" is a very economical approach...the louder the "noise" the more customers you will attract...rules and conditions will only scare you..so pinning customer comments both good and bad are a very effective way to market...a mix of viral and paper would be perfect. In Germany I found a restaurant where customer comments wereprinted on the loo paper..now thats innovation... I support this idea, be very careful on what you say and how it is said or positioned but get it said, local comment and the way to harvest support for your brand is the key ,thought for this day is ” to not worry about rules but just get started and learn as you go” ..www.theblogpaper.co.uk, (Local Marketing Made Simple) talks about this technique as “noise”, just start making noise and your brand or blog or business will slowly get noticed…even searching locally can harvest some real gems to gain local customers..the point is for £100 or $100 you can get a student to do some 20 hours of viral chat/marketing/harvest databases and e-mail addresses…then just experiment on what is best for you. Clearly finding influencers to talk you up can help…it’s not all about discounting, which seems to be the trend during recession, but if you need a low entry and low cost marketing campaign then creating “noise” is a very economical approach…the louder the “noise” the more customers you will attract…rules and conditions will only scare you..so pinning customer comments both good and bad are a very effective way to market…a mix of viral and paper would be perfect. In Germany I found a restaurant where customer comments wereprinted on the loo paper..now thats innovation…

]]> By: annette aaron http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/comment-page-1/#comment-161 annette aaron Sat, 31 Oct 2009 09:25:47 +0000 http://www.thebarblogger.com/how-to-remove-the-fear-your-customers-have/#comment-161 I have a very sad/funny story about my husband's stay in the hospital last year for replacement hip surgery. To make a very long story brief - I threw a sock at a male nurse out of frustration because my husband was not getting proper care and I was really scared he was going to die in the hospital. 2 minutes later the security guards appeared and 5 minutes after that the police appeared. The male nurse pressed charges of assault! Remember this was a sock (soft & small) If you want to know if I was arrested - you'll have to visit my blog "www.annetteaaronblog.com" I have a very sad/funny story about my husband’s stay in the hospital last year for replacement hip surgery.

To make a very long story brief – I threw a sock at a male nurse out of frustration because my husband was not getting proper care and I was really scared he was going to die in the hospital.

2 minutes later the security guards appeared and 5 minutes after that the police appeared.

The male nurse pressed charges of assault! Remember this was a sock (soft & small)

If you want to know if I was arrested – you’ll have to visit my blog “www.annetteaaronblog.com”

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