Case Study: Pulse Nite Club

It’s easy to get caught up in the social media hype and feel as though your bar or restaurant is getting left behind. That being said, many bars and restaurants seem to be using social media just to say that they are online, and they aren’t really getting anything out of it.

Social media does take some time and effort, but with that should come positive results and increased business.

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How Middle West Spirits Engages Fans on Facebook

With each passing day, more and more brands are looking to Facebook as a place of engagement and interaction with their fans. Middle West Spirits, a micro-distillery located in Columbus, Ohio, is no different. On April 25, Middle West Spirits posted a status update inviting members of the community to help bottle some of their delicious vodka.

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What’s Your Mission?

What’s Your Mission?

Guest Post by Dave Magrogan
CEO of Kildares Irish Pubs


“If one advances confidently in the direction of one’s dreams, and endeavors to live the life which one has imagined, one will meet with a success unexpected in common hours.” Henry David Thoreau

Hello Rhinos!

Today’s blog is all about establishing your MISSION STATEMENT—your personal mission statement and/or your professional mission statement.  I had an exciting three days last week speaking to 200 Irish pub owners from all around the world.  It was truly a great experience and we welcome those pub owners to Rhino Living and their first weekly email!  For all of those pub owners, this mission statement exercise is great to do with your staff and management.  Every business owner on this email needs a clear, compelling, and passionate mission statement that is shared with the entire company on a regular basis.

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Why You Need Opening & Closing Checklists in Your Bar


Bars cannot grow and cannot survive without having standard operating procedures, systems and policies in place. These allow owners to scale the business and figure out where their efficiencies lie and where they need to make improvements. Bar opening and closing checklists should be part of the standard operating procedure.

The opening checklist sets your staff up for the day. The staff member coming in at the start of the day can follow the procedure line by line and set things up for the next staff member.

Much like the opening checklist, the closing checklist ensures that everything is finished and that all necessary operations are completed for the next morning.

What Facebook Deals Means for Your Bar or Restaurant

Last Tuesday, Facebook launched a trial run of it’s new service, Facebook Deals, in five cities:  Atlanta, Austin, Dallas, San Diego and San Francisco. For those of you who haven’t subscribed to Facebook Deals yet, it is a group-based coupon deal service.
Facebook Deals, once it’s scaled out to more cities, will offer discounts to groups of people in social situations. You’ll see these discounts on movie tickets, concert tickets, restaurant prices and much more. In order to purchase the deal, you can use your credit card or any Facebook credits that you may have. Once you’ve purchased the deal, you print out the coupon and reedem it!
Sounds kind of like Groupon and LivingSocial, right?

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