The Value of An Outsider

brainstormingThe value an outsider can offer to you as a business owner is immense. An outsider can be a new customer trying your food for the first time or a friend from a different line of work commenting on your business model.

I recently sat down with five great guys who have achieved successes in their various businesses over the past few years to share stories and wisdom. None of them were in the bar or restaurant business and our only uniting factors were that we all lived in the same city and worked for ourselves.

However, listening to how other people run their businesses, the tools they use, the marketing efforts they employ, the successes and failures they’ve had can teach us a lot about our own business and plant seeds of though and idea that could grow into something big.

I left that meeting with a laundry list of “to-dos” and have been introduced to others in my industry by these connections.

Your task for the week is to organize an informal get-together of like minded individuals for a coffee or a beer and talk about what works and what doesn’t work in your business. You might be surprised what will come of it.

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